Some of you may have noticed that I have ads on my blog. Why did I do that? Mostly it was a test and since putting them on there, I have made $0.04. So they will probably becoming down because they are ugly. Anyhow, a few minutes ago I was putting up a blog post* and clicked "preview" to give it a once-over before making it live and I saw the following ad:
When I saw it, I thought to myself, "man, that that is an ugly ad." Especially for a site claiming to be an expert in style. And the name is confusing - I think it is "Style List", but it looks like it is "stylist" spelled wrong. And if it is "Style List", does that mean that it is nothing but lists? And is that the logo? Do they not have a logo? Because it seems un-stylish to not have a logo.
Anyhow, in the midst of that train of thought, I realized I should use that for a Marketing Wednesday. Then it hit me: today is Wednesday and I had totally forgot. So, the above is your marketing tip for today. It teaches us: if you are claiming to be an expert in something, make sure your advertising doesn't undermine that.
Which, by the way, is something that people seemed to really like about last week's Marketing Wednesday. It was a marketing company with bad marketing and the second sign wasn't that great.
Note:
Not that it is in any way relevant to this post, but I just had major déjà vu. It tripped me out.
*The post I was working on will now run tomorrow.
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